St. Vincent’s SWIM Across the Sound will host its 19th annual Breast Cancer Luncheon on, Friday, Oct. 24, at the Holiday Inn in Bridgeport. The event will begin with a silent auction at 10 a.m., followed by a champagne lunch at noon.

At 27, Geralyn Lucas was diagnosed with breast cancer and endured a mastectomy. During the treatment process, she discovered a courage and fearlessness inside herself she never knew before. Empowered, she tours the world educating women about early detection. Her humorous wit goes a long way to inspire women to take action, pay attention to their bodies, and be proactive.

Her first book, Why I Wore Lipstick to My Mastectomy, talked about her experience and discussed her attitude about overcoming the challenges of breast cancer. The book was made into an Emmy nominated movie that premiered on Lifetime television starring Sarah Chalke and Patti LaBelle.

Now 45, Lucas has written a new book, And Then Came Life. In it, the mother of two reassesses life after cancer and discusses the challenges it entails, including fear of the cancer returning, uncertainty about the future, parenting and marriage challenges, and a myriad of other life-struggles. She confronts aging, negativity, and living fearlessly head on. She resonates with survivors, as well as others caught in the throes of various stages of life.

The luncheon will also honor Trumbull resident Joan Trefz who has been involved as a committee member and volunteer for the Breast Cancer Luncheon since its inception. Trefz also actively supports other activities to help cancer patients, including acting as a co-chair for the Seton Gift Shop which offers a variety of products especially geared to meet the needs of cancer patients. She is also a member of St. Vincent’s Medical Center Foundation board, and she is president of the Trefz Family Foundation for charitable giving.

All donations raised from the luncheon will be used to fund programs to increase access to mammography and prevention services for women at risk in our community. Screening services are offered through the digital mobile mammography coach as well as the SWIM Across the Sound Women’s Imaging Center. The SWIM also provides wigs, prostheses, medical assistance, free transportation to treatments and appointments, day-care scholarships and support groups and services. Thanks to the money raised, more women will receive financial assistance during a time of significant hardship.

Corporate underwriting sponsorships allow 100% of all donations raised from the luncheon to be used in funding programs to increase access to mammography and prevention services for women at risk in our community. Screening services are offered through the new digital mobile mammography coach as well as the SWIM Across the Sound Women’s Imaging Center.

Thanks to the money raised, women can receive financial assistance during a time of significant hardship. The SWIM provides wigs, prostheses, medical assistance, free transportation to treatments and appointments, day-care scholarships and support groups and services. A portion of this year’s proceeds will be directed towards the new Elizabeth M. Pfriem SWIM Center for Cancer Care.

Breast cancer is the second leading cause of cancer death in women and the most frequently diagnosed cancer in women, with one out of eight women facing breast cancer over the course of her life. It is estimated that in 2014, more than 230,000 new cases of breast cancer will be diagnosed and almost 40,000 will die from the disease.

Ticket donations for the luncheon are $125 each. Table sponsorships (10 seats) are available for $1,250.

To register, go to swimacrossthesound.org orcall 203-576-5451.

For more information, contact St. Vincent’s Medical Center Foundation at 203-576-5451 or visit give.stvincents.org/bcl2013.